Read, watch, and hear all about it! If you love paddleboarding like we do, you’ll no doubt want to dive into all the great SUP media out there. There are so many paddleboarding websites, magazines, and podcasts available to everyone! These are excellent resources for the latest tips, tricks, and news, as well as interviews with the pros and global paddle inspiration. So we’ve sifted through all the SUP media to bring you the best of the best! Here is a roundup of our top SUP picks.

People sitting on paddleboards in the water, holding a paddle between them

Learn the latest about paddleboarding gear and more in our SUP media picks!

SUP Media Roundup

Top SUP Websites


Launched in 2012 by Reuben Ellis and Will Rogers, SUPboarder is a digital global SUP magazine. Their website is a fantastic resource with hundreds of articles and videos put together by a team of knowledgeable paddleboarding enthusiasts. They cover everything from how-tos, reviews, and more. You can access a good chunk of their resources free of charge but we do recommend their subscription service, SUPboarder PRO, which gives you access to exclusive content such as online coaching and the Ask The Experts monthly Q&A. 

SUP Connect

One of the first media outlets dedicated to paddleboarding, SUP Connect is the place for industry news. They started back in 2007 as My Local Lineup and grew with the sport, rebranding as SUP Connect three years later. SUP Connect continues to be one of the go-to digital resources for SUP reviews, news, event listings, and more! We recommend subscribing to their weekly newsletter to get the latest posts straight to your inbox. 

Inflatable Boarder

If you are an inflatable SUP fanatic, you’ll love Inflatable Boarder. They focus exclusively on inflatable paddleboards (or iSUPs) and publish independent in-depth reviews of most of the iSUPs out on the market. If you’re looking for the best boards in a specific type, they list their top board picks per category, such as Kids, Yoga, Brands, Touring, and more. For a great deal on your next iSUP purchase, head on over to their “Best Deals” section.

Man holding a Thurso Surf SUP paddle

Read all about it! SUP media gives you the industry insights

Top SUP Magazines

Standup Journal

Standup Journal is the self-described “water lover’s magazine”! A quarterly publication based out of New York, it is the world’s first magazine dedicated to paddleboarding. Their gorgeous, glossy publication covers it all, from racing to foiling to travel to surfing. Find the latest issue at Barnes & Noble bookshops across the US, Indigo Books and Music in Canada, as well as some independent surf and SUP shops. They also offer subscriptions and sell back issues. 

SUP International

Founded in 2008, SUP International is a UK publication that is available worldwide. Their focus is on stunning photos in dreamy locations around the world. They publish four issues a year (spring, early summer, mid summer, and fall) and are available in print and digital forms. You can find their print magazines at several stockists around the UK. The digital version can be purchased and accessed via Magzter. 

SUP World Mag

From Kayak Session Publishing comes SUP World Mag, an annual special issue dedicated solely to SUP! Their 2021 edition lived up to the “world” in their title, with features on paddling adventures in Germany, Namibia, and Canada. This magazine is aimed at newcomers to SUP with a focus on recreational paddling. The print issue is available to order through their website and comes with a free digital copy. You also have the option of just purchasing the digital version. 

Man launching a Thurso Surf Expedition stand up paddleboard into the whitewater

Get some inspiration for your next paddleboarding adventure!

SUP Podcasts


Now in its fifth season, SUPfm is a weekly podcast dedicated to interviewing people in the worldwide paddleboarding community. It is hosted by Simon Hutchinson, an all-season paddler in the UK and certified SUP instructor. Past guests include Candice Appleby, Svein Rasmussen, and Chris Bertish. Their annual Book Club episode was recently released, covering all the recent SUP-related books that came out in 2021.  Find it on most podcast platforms, including Spotify, Apple Podcasts, Pocket Casts, and more. 


#SUPconnectLive is SUP Connect’s interview series. Every Thursday at 1pm PST, paddle athlete and travel guide Kristin Thomas goes live with a new guest who has made a big impact on the global SUP scene. Recent guests include Canadian racer and coach Larry Cain, and American SUP angler Bri Andrassy. Tune in by visiting SUP Connect’s Instagram profile where they broadcast live. Episodes are recorded and can be watched on Instagram and YouTube. 


We hope you found our SUP media roundup helpful. Maybe you found your new go-to SUP website, magazine, or podcast! Do you have a favourite we missed? If so, we’d love to hear about it in the comments below. 

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About the Author: Jordan-na

Jordan-na Belle-Isle is a Toronto-based SUP instructor, lake surfer, and writer. Born in Montreal, she has been sporty her whole life and discovered stand-up paddleboarding in 2013. Since then, she has been active in the SUP scene, paddling and surfing the Great Lakes year-round. Jordan-na is a patient and encouraging instructor. She obtained her first SUP instructor certification in 2017 and has been teaching ever since. She has worked with Surf the Greats and Toronto Island SUP, running everything from group classes, to one-on-one training, to winter SUP safety clinics, to team-building events for clients and partners such as Google, Brown Girl Outdoor World, L’Oreal, Swim Drink Fish, and Ryerson University. She currently holds an Advanced SUP Instructor certification with Paddle Canada and is Bronze Cross certified with the Ontario Lifesaving Society. A recognizable face in the Great Lakes SUP and surf scene, her image has been used in a national campaign for Tourism Canada and she has been interviewed by several media outlets such as SUP Connect, Breakfast Television, Daily Hive News, and the Toronto Star. She was also the subject of a short documentary film titled ‘In Winter.’ A skilled writer with a masters degree from the University of Toronto, her work has appeared in Explore Magazine and she is a regular contributor to the Thurso Surf blog and Surf the Greats Journal. She is a co-organizer for Lake Surfistas, a grassroots group that connects, empowers, and educates women who surf and SUP the Great Lakes year-round.


  1. Mario ALberto February 10, 2022 at 6:03 pm - Reply

    I used this course because i was abeginner and honestly it helped me a lot

    • Matt G. February 21, 2022 at 3:07 am - Reply

      That’s interesting, Mario. What was the most helpful part about the course?

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